Earth Kind, Inc

has been certified by the Green America’s Green Business Network as an environmentally and socially responsible business. This business has reached the Gold tier by adopting principles and practices that demonstrate a strong commitment to conserving the environment and supporting social justice.

The Green America’s Green Business Network is proud to recognize their contribution to creating and growing a green economy by supporting the needs of their customers, workers, the environment, and the community. We appreciate your continued support of Earth Kind, Inc and thank you for your commitment to sustainability.

Member Since: 01/29/2008

Seal Valid Until: 07/13/2014

Earth Kind, Inc has completed the following initiatives:

This business was screened by Green America’s Green Business Network prior to October, 2011.

  • Building an Equitable, Supportive & Inclusive Workplace
  • Make an explicit effort through your hiring process to attract a diverse pool of job applicants (i.e. religion, race, sexual and gender identity, etc.).

  • Provide formal support to your staff and workers for dealing with work-related stress.

  • Offer employees flexible schedules to promote work life balance.

  • Pay living wages per community standard for your direct employees. 

  • Offer eligible employees paid vacation days.

  • Conduct regular safety inspections to ensure appropriate air ventilation, lighting, and safety for workers (including yourself).

  • Develop and enforce clear procedures for working with dangerous machinery.

  • Offer a scholarship program or subsidies to support employee continuing education.

  • Implement a process for regular employee performance evaluations from peers and subordinates. 

  • Implement a process for regular employee performance evaluations from supervisors.

  • Institute grievance procedures to provide staff members with a process for addressing concerns or disagreements related to the violation of company policies.

  • Engage office teams to lead specific issues or projects within the office (i.e. event planning, health and wellness, space allocation, etc.).

  • Offer eligible employees a retirement savings program.

  • Educating Employees, Customers & Vendors
  • Include a statement on your website describing your business's environmental standards, goals, and objectives.

  • Provide training for employees on your business's social and environmental policies.

  • Include a sub-page on your website for green advocacy, education, information and resources links.

  • Include a statement on your website describing your business's social standards, goals, and objectives.

  • Assist at least one other business in learning about sustainability and encourage them to join Green America's Green Business Network.

  • Ensuring a Fair & Responsible Supply Chain
  • Identify country(ies) of origin and/or manufacture of your core products on the website.

  • Develop a comprehensive labor plan to minimize the risk of worker mistreatment throughout supply chain.

  • Actively support the cultural traditions of local communities in which your business operates along your supply chain (ex. offers regional and religious holidays off, and food that respects diets of workers).

  • Establish in-country personnel and/or independent third-party dedicated to monitoring labor practices for key production facilities.

  • Update supplier info regularly to keep track of potential problem areas in your supply chain.

  • Maximize the percentage of Fair Trade certified ingredients in your core products (Transfair, IMO Fair for Life, and WFTO will qualify).

  • Reducing Emissions & Exposure To Toxins
  • Use environmentally friendly cleaning products for daily use in the workplace, such as a non-toxic multipurpose cleaner or glass cleaner.

  • Install a filtered water tap at your sink or a water cooler for drinking water, instead of purchasing bottled water. (If you work out of a home office, click 'Complete'.)

  • Relax the office dress code to allow for attire that doesn't require drycleaning, and encourage employees to switch to non-toxic dry cleaners. (If you work out of a home office, click 'Complete'.)

  • Use natural odor elimination methods, i.e. ventilating with open windows, air filters, carbon odor eliminators.

  • Use air-filtering plants throughout the office to improve indoor air quality.

  • Ensure that workers are not exposed to toxins in the production process for your products (e.g. from dyes, paints, cleaners, etc.).

  • Use non-toxic finishes and adhesives in your core products, including varnishes, surface coverings, paints, glues, etc.

  • Ensure that your products are free from polyvinylchloride.

  • Inspect equipment regularly for leaks or broken parts, and repair promptly.

  • Minimizing Transportation Impacts
  • Use telepresence or other long-distance communication to replace travel when possible.

  • Encourage creative scheduling and telecommuting possibilities for your employees.

  • Use ground shipping rather than air whenever possible.

  • Arrange for a single delivery, or try to group shipments of several items at once from your vendors.

  • Required Actions
  • Bronze: Based on your specific industry, describe to us the major area of social and environmental impact (pick one for each) of your business and how you're currently addressing it.

  • Bronze: Establish a process to receive regular advice/mentoring on how to improve your business performance. For a business that hires employees or uses interns/volunteers, establish a process for providing clear feedback on performance.

  • Bronze: After completing the GreenGain assessment, analyze your current sustainability performance and develop a plan that prioritizes initiatives based on your results.

  • Bronze: Create personal goals to help champion green initiatives throughout your company, or designate a green leader or Green Team for your business.

  • Bronze: Develop a social and environmental mission and vision statement for your business and post it on your website.

  • Bronze: Create and publish a clear return/refund/cancellation process for products and/or service contracts for customers/clients.

  • Silver: Identify any major environmental sourcing concerns in your supply chain and address at least one with a clear action plan. (If you are a service-based business, please click 'Complete').

  • Silver: Recommend environmentally preferable products and services to all of your clients (If you are a product-based business, please click 'Complete').

  • Silver: Establish practices to support the development and training of your employees and/or interns/volunteers. If you have 0-1 employees, develop and implement a yearly plan for professional growth and development.

  • Silver: Complete at least three initiatives in the "Supporting Your Community" category below.

  • Silver: Install the display source code for your Green America Seal of Approval on your website.

  • Gold: Describe your biggest new opportunity around social and environmental sustainability and how you plan to implement it.

  • Gold: Develop environmental criteria for the sourcing of materials, products, and/or vendors and describe them on your website.(For service-based businesses,apply criteria to office supplies and other materials used in the workplace)

  • Gold: Develop a fair labor Code of Conduct and require written consent from your core suppliers (If you are a service-based business, please click 'Complete').

  • Gold: Implement policies that encourage employee job flexibility and work life balance. If you have 0-1 employees, develop and implement a plan to build stronger work life balance.

  • Gold: Take a leadership role in an organization that continually works to improve the environment or social responsibility nationally or in your area.

  • Gold: List the date your business first opened (must be in operation at least six months to earn Gold status).

  • Silver: Identify any potential labor concerns in your workplace (service business) or supply chain (product company) and address at least one with a clear action plan.

  • Conserving Resources, Recycling & Minimizing Waste
  • Maximize the percentage of products certified by Green Seal.

  • Eliminate paper towels, styrofoam or plastic cups, plates and utensils in the breakroom or kitchen. Use re-usable mugs, dishes, and silverware instead.

  • Place bins at print and copy stations to store unused printouts for scratch, draft paper, etc.

  • Use recycled or re-used boxes, bags, and general packaging for office mailings, shipping, marketing, and promotions.

  • Reduce outgoing mail by updating the contact information on your business's mailing lists regularly.

  • Reduce incoming junk mail by removing your business' name from national direct marketing databases.

  • Use printers that have a duplexing (two-sided copying and printing) function, and print/copy double sided when possible.

  • Eliminate unnecessary paper forms for administrative functions and use electronic forms when possible (ie. digital faxes, electronic receipts, digital pay stubs).

  • Establish a paperless billing program for your vendors or clients.

  • Responsibly dispose of hazardous items, such as CFL/fluorescent light bulbs, batteries, paint, and electronic waste.

  • Set up an office supply re-use center and encourage materials sharing (I.e. rechargeable batteries, scrap paper, markers, etc.).

  • Sell or donate unneeded furniture and office equipment.

  • Recycle unwanted equipment and electronics, such as computer monitors, hard drives, cell phones, PDAs, toner cartridges.

  • Donate old and unused merchandise and equipment to a local charity or non-profit organization.

  • Implement a minimal packaging policy, based on industry best practices.

  • Ensure that your core products are recyclable, biodegradable, or responsibly disposable.

  • Conduct a lifecycle analysis of your core products to map the impacts from sourcing of raw materials to ultimate disposal.

  • Maximize the percentage of post-consumer recycled content in packaging for your products.

  • Ensure that product packaging is operationally recyclable, biodegradable, or responsibly disposable.

  • Use the most recyclable plastic available (lowest number inside the triangular recycling symbol), if using plastic packaging.

  • Formulate an office purchasing policy to prioritize the purchase of used or recycled office equipment and furniture.

  • Purchase folders, envelopes, notepads and other office paper products made from 35-100% post-consumer recycled materials.

  • Reduce the amount of paper used in marketing materials by eliminating envelopes, using fold and mail, providing information electronically, etc.

  • Work regularly with vendors to minimize product packaging.

  • Upcycle waste or materials that can't be easily recycled.

  • Eliminate all styrofoam in operations, including packaging or serviceware.

  • Tracking Performance & Progress
  • Regularly update your customers about your business' efforts to become more environmentally and socially responsible (i.e. through company newsletters, press releases, tweets, etc.).

  • Submit to third-party audits of social and/or environmental performance and share the conclusions with the public.

  • Share verification successes/challenges in monitoring your supply chain with your consumers.

  • Have an accurate and complete ingredient and/or species list on product labels and website.

  • Saving Energy & Using Renewable Energy Sources
  • Set computers and monitors to enter automatic standby or sleep mode after 20-30 minutes of inactivity.

  • Purchase ENERGY STAR qualified electronic equipment and appliances, an indicator of more energy efficient equipment.

  • Optimize your servers for energy efficiency.

  • Saving Water
  • Use water-conserving cleaning methods when possible (i.e. sweeping instead of mopping and hosing).

  • Supporting Responsible Industry Practices
  • Regularly review your marketing and promotional materials to ensure there is no use of negative stereotypes.

  • Actively participate in advocacy or lobbying work to raise awareness around environmental and/or social issues.

  • Identify each supplier of your core products on your Website.

  • Regularly educate yourself on the progress of responsible environmental and social practices in your industry.

  • Purchase supplies and/or materials from green-certified or Green America certified companies.

  • Supporting Your Community
  • Donate a fixed portion of your profits to a social or environmental cause.

  • Become an active member of an organization that continually works to improve the environment and social justice, nationally or in your region.

  • Actively recruit from underserved or special needs communities.

  • Bank with a community development bank or credit union.

  • Taking Care of Animals
  • Minimize the use of animal ingredients in your products, or ensure that animal-based ingredients or components were responsibly produced.

  • Serving Customer & Client Needs
  • Ensure that your products meet CPSIA guidelines.

  • Include instructions for disposal of packaging or information on how to recycle.

  • Provide an industry-leading performance guarantee/warranty for your product or service.

  • Disclose allergens and allergy-related manufacturing concerns on product labels and website.

  • Using Organic & Renewable Materials
  • Use Fair Trade or organic coffee, tea, and sugar in the office.

  • Demonstrate that product(s) is produced free from artifical pesticides, herbicides, and artificial fertilizers (made from chemicals or treated sludge) .

  • Review the components of your products to ensure that each is sustainably grown and harvested.

  • Identify and eliminate any petroleum-based products, or items with petrochemical derivatives additives that your business uses or offers.

  • Remove any materials in your products for which there are material scarcity concerns.

  • Operating With Transparency
  • Determine a defined ratio between your business's lowest and highest paid employee.

  • Implement processes and policies to support active participation of workers in management (i.e. Board of Directors, Executive teams, etc.).

  • Clearly disclose to all staff members any internal policies, practices or code of ethics that impact employees.

  • Implement profit-sharing plans with staff.

  • Implement a democratic voting process or consensus approach for key business decisions.

Green America is a not-for-profit membership organization founded in 1982 (formerly "Co-op America" until January 1, 2009). Its mission is to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to create a socially just and environmentally sustainable society.

Green America's Green Business Network™ is the first, largest, and most diverse network of socially and environmentally responsible businesses in the country. The Green Business Network serves to connect, market, and grow the green marketplace. The Green America Seal of Approval recognizes businesses that meet Green America’s rigorous certification standards and display a deep commitment to consumers, communities, workers, and the planet.